Drift

Did you think product-led growth was something just for people doing "growth hacking?" Turns out that being product-led is about way more than just growth and instead is one of the best ways that a company can get their customers what they need, faster. In this episode Maggie gets the real scoop on all things product-led from Todd Olson, CEO and Founder of Pendo, who recently wrote the book on the subject. Want to learn more about being product-led? Check out Todd's new book here: https://www.pendo.io/the-product-led-organization/
Like this episode? Leave a ⭐️⭐️⭐️⭐️⭐️⭐️ review, hit the subscribe button, and share the pod with your friends! You can connect with Maggie on Twitter @maggiecrowley 

Why Product-Led Organizations Win With Pendo CEO & Founder Todd Olson

In this episode, Maggie shares a cautionary tale about what can happen when you rely on data too much and lose sight of what your customers have to say. This lesson is part of a talk that Maggie is giving at the Women in Product conference this year, so you’ll have to check that out in May to hear the rest! Like this episode? Hit the subscribe button and leave a ⭐️⭐️⭐️⭐️⭐️⭐️ review. You can also follow Maggie on Twitter @maggiecrowley

One Quick Lesson About (Over) Relying on Data

Putting together a strategy isn't even half the battle for product leaders. The real challenge is how you put together a plan and actually execute on that strategy. To learn more, Maggie talked with Jon Fan, the VP of Product at Benchling, about how to do strategic planning well. They get into how to treat your planning process like a product, stack ranking, and why there might never be a "right" answer. Like this episode? Hit the subscribe button and leave a ⭐️⭐️⭐️⭐️⭐️⭐️ review. You can also follow Maggie on Twitter @maggiecrowley

What Comes After Strategy with Benchling's Jon Fan

It's easy to forget that building really great products is a team sport: the best product managers know how to work with their engineering and design counterparts to move their businesses forward. In this episode, Ravneet Uberoi, a Group PM at Box, joins Maggie to share her advice on how to build strong relationships with engineering plus the best career advice she's ever heard. Like this episode? Leave a ⭐️⭐️⭐️⭐️⭐️⭐️ review, hit the subscribe button, and share the pod with your friends. You can also connect with Maggie on Twitter @maggiecrowley

Back to Basics: Ravneet Uberoi on How to Work with Engineering

Think that the secret to prioritization is a better formula for weighing features against each other? Think again! According to Maggie, prioritization cannot be done with a formula. Instead, it starts and ends with the why. Looking for a quick framework for how to set yourself and your team up for better prioritization? This episode is for you. Like this episode? Leave a ⭐️⭐️⭐️⭐️⭐️⭐️ review, hit the subscribe button, and share the podcast with your friends. You can also connect with Maggie on Twitter @maggiecrowley

Seven Questions for Better Prioritization

So you got a PM job, now what? What does success look like in product management? To answer that question, Maggie sat down with Jackie Bavaro, former Head of Product for Asana and author of Cracking the PM Interview, about her new book: Cracking the PM Career. While the specifics are unique to each company, Jackie outlines all the key skills PMs of all levels need to be successful. Trying to figure out how to get that next promotion? Check out this episode for details on how impact, scope, and autonomy are the real secrets to PM success.

Check out the book here: https://www.crackingthepmcareer.com/

Like this episode? Leave a ⭐️⭐️⭐️⭐️⭐️⭐️ review, hit the subscribe button, and share the pod with your friends! You can also connect with Maggie on Twitter @maggiecrowley

Cracking the PM Career with Jackie Bavaro

Everyone knows they should "be data driven" but it turns out that just looking at metrics isn't enough. In this episode, Maggie talks with Derek Steer, Co-founder and CEO of Mode, about what it actually means to be data driven. It turns out that the real work is actually all about asking the right questions and sharing analyses, not just sharing dashboards.
Check out the SQL tutorial here: https://mode.com/sql-tutorial/
Like this episode? Leave a ⭐️⭐️⭐️⭐️⭐️⭐️ review, hit the subscribe button, and share the pod with your friends! You can also connect with Maggie on Twitter @maggiecrowley

Data-Driven Decision Making with Mode Co-founder & CEO Derek Steer

Build gives you the inside track on all things product and product management. Host Maggie Crowley, former Olympian turned Harvard MBA turned Director of Product Management at Drift, sits down with the best of the best across product management, design, and engineering to bring you lessons from product greats at Atlassian, Pluralsight, VMware, and more.

Why Product-Led Organizations Win With Pendo CEO & Founder Todd Olson

Why Product-Led Organizations Win With Pendo CEO & Founder Todd Olson

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